UX/UI & Visual Designer
Hi, I’m Giulietta, a UX/UI & Visual Designer in Amsterdam, with experience designing responsive digital experiences from research to high fidelity delivery. Skilled in translating
user and business needs into intuitive interfaces through user research, prototyping, usability testing, and cross-functional collaboration.
Experienced in leveraging AI-powered design and research tools to accelerate ideation, UX analysis, wireframing, and design workflows.
Feel free to explore!
About Me
I am a UX/UI & Visual Designer with hands on experience in responsive web design, branding systems, and user centered design processes. Strong background in UX research, wireframing, and prototyping using Figma and WordPress based environments. Proven ability to translate user and stakeholder insights into usable, accessible, and visually consistent digital experiences.
What I do
Web Design
I create user-friendly, responsive websites that deliver seamless experiences across all devices. I focus on aligning design with business goals to maximize engagement and usability.
Graphic Design
I design visually striking brand assets and digital content, ensuring consistency and impact across various media including social, print, and email campaigns.
Web Development
I have skills in HTML5 and CSS3 to build and customize websites, mainly using CMS platforms like WordPress and Drupal for efficient content management.
Core Skills
UX & UI
User Research • Design Systems • Usability Testing • Information Architecture • User Flows • Wireframing • Prototyping • Interaction Design • Responsive Design • Accessibility basics (WCAG)
Tools
Figma • Illustrator • Photoshop • InDesign • WordPress • Drupal • HTML/CSS • Miro • Google Analytics • Microsoft Clarity • Jira • ClickUp
AI tools
Figma AI • ChatGPT • Midjourney
• UX Pilot • Microsoft Copilot •
Visily
• Google Gemini • Uizard
Experience
Present
Independent UX/UI Designer
- Designed end-to-end concept products, from desk research and competitor analysis to high-fidelity Figma prototypes
- Built information architecture, user flows, wireframes and design systems for web and mobile
- Created brand identities and visual systems to support each product concept
- Used AI tools (Figma AI, ChatGPT, UX Pilot) to speed up research synthesis and early ideation
Jul 2025
UX / Product Designer
Mach Factory
- Led end-to-end UX design processes for responsive web experiences, from discovery and research to high-fidelity prototype delivery
- Conducted stakeholder interviews and user research to identify usability issues and prioritise design decisions
- Designed user flows, information architecture, wireframes, and interactive prototypes in Figma
- Collaborated with developers and cross-functional stakeholders to translate business requirements into feasible digital solutions
- Improved mobile usability and interface consistency through responsive design and accessibility principles
- Contributed to design system alignment and team design standards in Agile workflows (Jira, ClickUp)
Aug 2024
UX Designer Intern
- Redesigned a corporate website improving navigation clarity and user experience
- Conducted qualitative research and stakeholder interviews to define user needs
- Delivered interactive Figma prototypes to validate design solutions
- Collaborated with marketing and development teams to align UX with business objectives
Education
to 2024
Master’s Degree in Communication, Innovation, and Experience Design
Final Grade: 110/110
LUMSA University
to 2022
Bachelor’s Degree in Graphic Design
Final Grade: 110/110 cum laude
Academy of Fine Arts of Rome